This Social Media Policy establishes guidelines for the creation, management, and use of social media by the Lark Street Business Improvement District (the “BID”). The goal is to ensure that social media activities support the BID’s mission, promote the district positively, encourage community engagement, and protect the BID’s reputation while respecting legal, ethical, and operational obligations.
This policy applies to:
BID social media accounts are intended to:
The BID will strive to make social media content accessible whenever possible, including:
Violations of this policy may result in corrective action, including revocation of posting privileges, disciplinary action, or termination of contracts, consistent with BID policies and applicable law.
This policy will be reviewed periodically and updated as needed to reflect changes in law, technology, or BID operations.
Tagged posts must be approved by the BID before sharing. Approved tagged content will be reshared at the BID’s discretion via Instagram and/or Facebook Stories.
Leigh Jagareski
Communications Dept., Lark Street BID
hello@larkstreet.org
Sarah Rinaolo Vartanian
CEO/Founder, Wave Marketing Company
hello@wavemarketingcompany.com
Molly Perrine
Senior Account Manager, Wave Marketing Company
molly@wavemarketingcompany.com
Version 1. Adopted by the Board of Directors on March 10, 2026.